Suggestions

A new lease of life for the textile industry in Sud-Champagne: the 4.03 Knitwear Centre of Excellence!

Published the 21/07/20 | Territorial life

A new wind is blowing through the textile industry in South Champagne: a collective, coordinated by the economic development agency Business Sud Champagne, aims to restore Troyes to its position as the global capital of knitwear. But not just any knitwear: connected, high-performing, agile, and eco-responsible, this Maille 4.03 must be ready to meet the societal and economic expectations of the post-COVID-19 era.

 

After the terrible years of outsourcing, driven by a logic of low costs and mass consumption, the textile industry has gradually begun a shift that gives hope to French manufacturers: 59% of French people consider the country of manufacture an important criterion when purchasing a product or service, according to a study conducted by ProFrance.

For French and foreign consumers alike, Made in France stands for quality and supports the local and responsible economy. Made in France is regaining interest; responsible textiles, more environmentally friendly, are becoming a reference for consumption.

This is an opportunity for the South Champagne textile industry to regain its place by strengthening its values. Fortunately, with more than 3,000 jobs in around a hundred companies, the local industry has retained almost all of its know-how, from knitting to logistics, including R&D and training, and thus constitutes a unique and complete ecosystem in France.

 

At the initiative of Petit Bateau, a collective has been organized to rethink the local industry. Led by Business Sud Champagne, the local economic development agency created in November 2018, it includes the Union of Textile Industries (UIT), IFTH, ISIFT, UTT, the European Hemp Cluster, Troyes Champagne Métropole, the Grand Est Region, Y SCHOOLS, Grand E-nov, the Technopole de l’Aube, and the Troyes and Aube Chamber of Commerce and Industry.

 

This is how the Pôle d’Excellence de la Maille 4.03 was born. Its objective is to address the following 5 challenges for the industry and the region:

  • The first is to enhance the textile innovation capacity of South Champagne. The region already benefits from industrial skills, R&D, training, and support tools. It is necessary to organize them to create a true “textile open innovation campus,” a place for textile exchange, technology transfer, R&D project support, and incubation of startups, open to young brands, designers, and startups.
  • The second challenge is to enhance the eco-responsibility of local companies by offering local natural resources such as hemp, exploring new natural dyeing processes, and product recycling.
  • The third challenge for the Pole is to transform the textile industry into a true industry 4.0. Strengthening the industrial and commercial performance of the industry is the key to the success of the reshoring of purchases by national brands. The Maille 4.03 pole can immediately rely on a unique local tool in France, the Institute for Services and Industries of the Future of Troyes (ISIFT), and on the resources deployed by the Grand Est Region as part of its “Industry 4.0” policy.
  • The fourth challenge is to densify the textile industry by reintroducing certain local brands or relocating certain textile activities to France. Made in France capsule collections are starting to appear in catalogs, confirming the expectations of consumers who are willing to change their purchasing behavior, provided they find quality, eco-responsible products at affordable costs. The actors of the pole have the capacity to meet these new expectations and want to make it known to clients and national industrial companies.

 

Finally, communicating the excellence of Maille 4.03 will be essential. For this, the Pole will be officially launched during CITEXT, a business convention that brings together international professionals, users, and producers of textile solutions, which will take place in Troyes from September 23 to 24, 2020. In addition, the local brands of South Champagne will be represented for the second consecutive year at the MIF Expo from November 6 to 8, 2020, in Paris on a collective space led by Business Sud Champagne.

 

This project illustrates the strength of the collective, which is the hallmark of this region. Other actors will join us depending on the chosen themes, including national or international partners. Change is underway, accelerated by the COVID-19 health crisis. We are ready to meet this challenge.

 

Latest news

05/01/2024
Everything you need to know about the France 2030 plan

Everything you need to know about the France 2030 plan

05Everything you need to know about the France 2030 plan
06/12/2023
Woodoo, a forward-looking industrial start-up for the wood industry

Woodoo, a forward-looking industrial start-up for the wood industry

Aube-based start-up Woodoo, inventor of low-carbon materials made from wood for the construction market, is one of 125 high-potential French companies to have won the French Tech 2030 programme.
27/10/2023
Mondial Relay locates to the Aube Logistics Park

Mondial Relay locates to the Aube Logistics Park

Mondial Relay, the French leader in parcel delivery to individuals, with 21,000 Point Relais® and 27,000 Lockers in France and Europe, is setting up in Sud Champagne.
13/09/2023
2023 start-up and takeover competition

2023 start-up and takeover competition

The Initiative Aube association is organising the "Concours de la création et de la reprise d'entreprise dans l'Aube".
24/08/2023
Accelerate the transformation of your business!

Accelerate the transformation of your business!

This program supports businesses and facilitates their transformation to digital technology, industry 5.0, the environment and health.
24/08/2023
Handi-conseils: an Aube-based solution for the professional integration of disabled workers and local economic development

Handi-conseils: an Aube-based solution for the professional integration of disabled workers and local economic development

Handi-conseils, based in Troyes, helps people who have been excluded from the labour market to find work in companies with specific skills that can be outsourced.
18/07/2023
Visit my company

Visit my company

Business owners, open your doors and join in the adventure!
29/06/2023
Wood Construction, a responsible corporate culture for a sustainable urban landscape

Wood Construction, a responsible corporate culture for a sustainable urban landscape

Wood Construction offers sustainable, energy-efficient buildings with a low environmental impact, based on the concept of "passive construction".
16/06/2023
POK, France’s leading manufacturer of firefighting equipment at Nogent-sur-Seine in the Aube department

POK, France’s leading manufacturer of firefighting equipment at Nogent-sur-Seine in the Aube department

POK designs and sells firefighting equipment all over the world.
06/06/2023
A world premiere in Aube for wine and spirits logistics with Gamba and Rota

A world premiere in Aube for wine and spirits logistics with Gamba and Rota

Gamba et Rota is operating a new robotised storage system, "Autostore", a world first for wine and spirits logistics.
17/05/2023
Local players in the wood industry launch the “Pôle Bois Sud Champagne” cluster

Local players in the wood industry launch the “Pôle Bois Sud Champagne” cluster

Wood industry players in Sud Champagne join forces to form a collective around the wood industry.
12/04/2023
The Bioserenity LAB

The Bioserenity LAB

In 2021, Alain Delahaye, a former director of a textile design office, will be leaving Bordeaux to join the start-up Bioserenity* and ...